Podcasts are just one of the handful of ways to consume information in this digital age. And just like news, the title needs to tell the story of the episode at one go. Based on proven journalistic, the best podcast titles are short, precise, engaging and educational. Learn the techniques to writing engaging and compelling podcast titles that will pull people in to listen to your stories and lead to more powerful conversions, actions and sales results.
Instead of getting all the affiliates and sponsors, Jules Schroeder decided to pave a path of her own while enjoying life, love and career by putting herself in the shoes of her listeners and having a podcast content value first approach. Podcasting your way to live events can be both scary and fun, but Jules will show you that focusing on value and the people who listen to you can make it an exciting experience. Never putting on a mask is the best way to show that your podcast is a reflection of the journey you are taking.
Figuring out the answer to “Should I do it now or later” means start podcasting now or miss the opportunity for people to listen to you as soon as possible. Doing the right things in the right order isn’t always apparent if you don’t know why you want to podcast in the first place or are unsure what your brand represents. Listen in to Tom and Tracy as they reveal how to overcome a road block every potential podcaster faces.
In the previous episode with John Livesay, he brought up a very important point that most podcasters encounter at one time or another: podcasting fears. May it be the fear of starting a podcast, the fear of rejection, the fear of failure or the fear of the unknown, we’re going to provide a few examples of how you can push through and overcome these fears.
We’re going to talk about authenticity today. This term is being thrown around a lot, especially in marketing. Today, we’re going to tell you exactly what it means to be authentic, and why that is so important in relating and connecting more with your audience. We also provide you with some pro tips on how to be authentic in your platforms.
In today’s episode of Feed Your Brand, Tom and Tracy Hazzard talk about your company name vs. your brand name. They explain how using your company brand as your podcast show brand may not benefit you, unless in special circumstances where your brand really is you. They provide examples of podcasts that are very successful who have used a different podcast name than what their company name is. They also go into the reasons of why using a different podcast show brand is better.